Picnic Illustration System
2022
Picnic, one of Europe’s leading online supermarkets, asked BUCK to revitalize their brand and identity. I had the chance to contribute to the character design and bring the foodie friends and electric van to life. Working in a small team, we cooked up a whole database of characters and various other illustrated items.
MY ROLE ︎︎︎ CHARACTER DESIGN![](https://freight.cargo.site/t/original/i/55df2b46edc804138404c039063d15e82c7af14b9d91ae3c18efa35a8f60436a/Picnic_FoodieFriends_Overview_v01.png)
![](https://freight.cargo.site/t/original/i/46471fe304913cdc3404f1b8f52c97de02a0837f49ed2a43de6c59101af472e0/Picnic_EPV_Overview_v01.png)
![](https://freight.cargo.site/t/original/i/18cf724847748ed7752e726affc363eb1de2624a4257afb9b120a182729fc3ce/Picnic_KingsCanvas_map.png)